Grab your customers' attention with compelling imagery and video.
We capture product features in creative ways to keep your customers watching. Inspire them with product launch videos!
Client | Microsoft
Collaboration comes easy with Sway! Showing how the product works in an actual working environment helps the customer understand your product better. We filmed this at the Microsoft campus with the Sway product marketing team in one day!
Client | Microsoft
We worked with the Microsoft Office marketing team to create this launch video. This was part of a huge global marketing campaign.
Client | Click Medical
After years of research and prototypes, Click Medical is ready to showcase their crown jewel product, ClickReel – a revolutionary adjustable prosthetic socket for orthotic devices.
We were proud to work with Click Medical to create this world premiere product launch video. Our 3D animation team spent months creating this beauty.
Client | Microsoft
We worked with the Microsoft Office marketing team to create this launch video. This was part of a big global marketing campaign for the Office team.
Working with real people to tell their stories that create an emotional connection are just a few reasons why we love docu-style videos. Here are a few examples of documentaries we have created working closely with our collaborators.
Client | Microsoft
Telling the story of a day in the life of Microsoft employees across the globe, Cheryl lead a team to execute a short film working across the entire organization. We created focused briefs to employees to capture UGC (User Generated Content) that help shape the beautiful message, One Day, One Microsoft. One Day, One Microsoft won a Telly for branded content in 2021.
Client | DSTV
The Downstage focuses on a single story, in her own words, by an athlete in an intimate setting. The athlete is focus of the frame as we shoot a moving portrait. The show is a platform for athletes to get close to their fans. For this pilot episode, Cheryl traveled to SF to meet Olympian Alysia Montano to listen to her tell the story of how she became to wear the yellow flower in her hair.
Client | Microsoft
Our team of copywriters, motion graphic artists, 3D animators, and producers created this video as part of the Microsoft Project Catapult announcement at Microsoft Build 2018. It explains the history of field-programmable gate arrays (FPGAs) in Microsoft's Intelligent Cloud with dazzling visuals.
Client | Leafly
When Leafly needed to educate customers about their products and scientific data behind them, we created a series of animated infographics to effectively communicate the information.
A testimonial is a must-have for any business! Capturing the success of your product or service from your customers' eyes is the best way to tell your story. Capture a case study on video to get your audience excited.
Client | Microsoft
Our founder Rachel got to join this project as a producer and flew to Iceland for a few days. Amazing crew, breathtaking location, and fantastic clients doubled as talents.
For an international location project like this, you need someone with experience because there are tons of logistics to arrange before, during, and after the project.
The video was showcased at one of CEO Satya Nadella’s keynote addresses. Ask Rachel about behind-the-scenes stories and pictures of Iceland!
Client | Mattress Firm
Our founder Rachel got to join forces again with this amazing team and flew to Houston, TX this time.
Talk about one of the best headquarters we have visited... massage chairs, cool cafe and cafeteria, and quiet rooms where you could take a nap!
The culture at Mattress Firm was joyful, collaborative, relaxed, and helpful. We felt quite spoiled by their hospitality!
Client | Microsoft
Our founder Rachel got to join this project as a producer and flew to Iceland for a few days. Amazing crew, breathtaking location, and fantastic clients doubled as talents.
For an international location project like this, you need someone with experience because there are tons of logistics to arrange before, during, and after the project.
The video was showcased at one of CEO Satya Nadella’s keynote addresses. Ask Rachel about behind the scenes stories and pictures of Iceland!
Client | Mattress Firm
Our founder Rachel got to join forces again with this amazing team and flew to Houston, TX this time.
Talk about one of the best headquarters we have visited! Massage chairs, cool cafe and cafeteria, and quiet rooms where you could take a nap!
The culture at Mattress Firm was joyful, collaborative, relaxed and helpful. We felt quite spoiled by their hospitality!
With smart planning and editing, a good broadcast commercial can be used in many different marketing channels to reach a wider audience.
Client | Brooks Running
Director Cheryl teamed up with Brooks to help launch their DARE running bras. For this new running bra line, we traveled to LA and cast some beautiful women. Cheryl teamed up with an amazing female lead production team to execute a couple of ambitious days. To showcase the Zip run bra, we ran around the hills of Malibu for a day and focused on the specific features of the product.
Client | Brooks Running
Working closely with the Brooks team, Cheryl created and captured beautiful moments of movement featuring the DARE Strappy bra. We utilized the sunrise and natural beauty of the Pacific Ocean to glide along as the women took their morning jog. DP Andressa Corr was the ultimate partner, ensuring each frame was captured with precision and care.
Clear communication is crucial to reach a broad audience with key messages.
Client | WA Department of Health
We worked with a Seattle PR agency C+C to create one of several video stories to promote the safety and efficacy of Covid-19 vaccines for Washington Department of Health’s "Vaccinate WA" campaign.
Our team produced, directed, filmed, and edited Dr. Shalit’s interview to create this powerful 1-minute video.
Client | WHO
When the World Health Organization declared Covid-19 a global pandemic in 2020, the United Nations did a general call to global creatives to create public service announcement campaign.
As a video production company, we felt strongly about participating in this call and created a simple and fun animation video for one of the key messages: maintain physical distancing.
Client | C+C
An interview with Dr. Shalit to promote the safety of Covid-10 vaccine, as part of the Vaccinate WA campaign.
PR agency C+C hired us to create one of several video stories to promote the safety and efficacy of the Covid-19 vaccine for their “Vaccinate WA” campaign.
Our team produced, directed, filmed and edited Dr. Shalit’s interview and created this 1-minute video for Washington Department of Health’s media campaign.
Client | United Nations
When WHO declared Covid-19 as a global pandemic in 2020, UN did a general call to global creatives to create public service announcement campaign.
As a video production company, we felt strongly about participating in this call and created a simple and fun animation video for one of the key messages: Maintain physical distancing.
Show your audience how to use your product or service. Take a complicated subject and create a simple video to educate your audience. Software and cloud technology can be quite conceptual. Our team creates animated explainer videos to help translate complex concepts into easy information your audience will understand.
Client | Microsoft
We worked with a team of copywriters, motion graphic artists, 2D animators, and producers to create this video as part of the Microsoft Project Catapult announcement at Microsoft Build 2018. It explains the field-programmable gate arrays (FPGAs) and AI technology in Microsoft's Intelligent Cloud with easy to understand animation.
Client | Leafly
When Leafly needed to educate customers about their products and the scientific data behind them, we created a series of animated infographics to effectively communicate the information.
Client | Thunderpussy
We're so proud of this stunning video for Seattle powerhouse women rockers. We shot the entire thing in just 12 magical hours.
Client | No Baby
This wild ride was filmed in one continuous take in Seattle's Georgetown neighborhood. But don't be fooled - it took an enormous amount of planning to execute this much dynamic action in one shot.
At Specular, one of our core principles is to empower and promote female entrepreneurs. One of the reasons our founder, Rachel, started the company was to bring equity and leadership opportunities to women in the heavily male-dominated video production industry.
Each year, we identify one female owned startup business and create product launch video pro bono. If you’d like to be considered, please contact us at info@specular.tv.
a YouTube Series
When women elevate one another, amazing things happen. Elevate series highlight women leaders who are making a difference every day around the Pacific Northwest. This first episode is the conversation with Christy Johnson, a CEO of Artemis Connection in Seattle, WA.
Client | DSTV
Diana Sports TV is a startup streaming network dedicated to women’s sports. Can you believe there is not one place dedicated to watchwomen’s sports. DSTV works with leagues, teams and organization to aggregate women’s athletics to stream on demand. This video was created to generate excitement and awareness around DSTV.
Client | GHID
GHID is a Global Health and International Development fellowship founded by Dr. Joannie Marlene Bewa, MD.
Our founder Rachel was selected as one of the 17 fellows from 10 countries. Each fellow works in global health, international development, gender equality and communications.
Gender equality is one of Rachel’s passions in life. We were thrilled to collaborate with the GHID fellows to celebrate International Women’s Day.
We are in the pre-production phase of a 10-episode series highlighting local women trailblazers in a fireside chat style. Stay tuned for the first episode, releasing late September or early October 2021!
How can we help you tell your story?
Mailing address:
704 228th Ave NE #242, Sammamish, WA 98074
Social media campaigns
Different strategies are needed to create shorter length social media campaigns.
ZZ Skincare: Peptide
Client | ZZ Skincare
Supporting female owned businesses is one of our missions here at Specular.
We are proud to support ZZ skincare and the launch of their new product by creating this gorgeous 3D animation for their Instagram campaign. All their products are medical grade and created in an FDA approved facility.
This video is 100% 3D animation.
NHL Puck Drop
3D Concept Demo
When Seattle announced an NHL hockey team, our 3D animation team got excited and created this piece to showcase our capabilities. They are serious hockey fans! Wouldn’t this be a cool Instagram campaign?
ZZ Skincare: Peptide
Client | ZZ Skincare
Supporting female owned businesses is one of our missions here at Specular.
We are proud to support ZZ skincare and the launch of their new product by creating this gorgeous 3D animation for their Instagram campaign. All their products are medical grade and created in an FDA approved facility.
This video is 100% 3D animation.
NHL Puck Drop
3D Concept
When Seattle announced an NHL hockey team, our 3D animation team got excited and created this piece to showcase our capabilities. They are serious hockey fans! Wouldn’t this be a cool Instagram campaign?